Should you get reviews for your doctors or for your medical practice?

If you ask patients for reviews of your doctors, the reviews will also walk out the door when the doctor leaves your practice.

Categorized as Marketing Tagged

Sooner or later you are going to have to decide.

Should the patients leave a review specifically for a doctor or should it be for the practice?

I think of the medical practice (business) as the surviving entity.

Doctors can (and will) come and go.

If you ask patients for reviews of your doctors, the reviews will also walk out the door when the doctor leaves your practice.

It is better to get reviews of your business (medical practice) itself.

Each patient does invariably end up writing something about their doctor in their reviews anyway.

I believe that’s good enough.

Update practice staff and doctors that you are concentrating on getting practice reviews

There are a few things you need to take care of before you start asking your patients for reviews. Get them in order before you get started.

Tell everyone in your practice that you are starting a concentrated effort to get more reviews.

This is a team effort and should NOT be handed over only to your front desk staff.